Responsibilities

• Manage digital marketing strategies across social media (Facebook, Instagram, TikTok), search engine optimization (SEO), and paid ads.
• Generate leads via Facebook and Instagram.
• Develop creation of photos, video, brochures, and online content with our target audience.
• Track and analyze marketing campaign performance using data-driven insights to recommend and implement improvements.
• Assist in various marketing tasks as needed to support the team.
• Drive new customer acquisition and brand awareness
• Creative thinking and a good eye for design/layout of marketing materials.
• Knowledge of branding, merchandising, and visual marketing principles.
• Strong understanding of consumer behavior and in-store marketing techniques.

Requirements

• Strong knowledge of digital marketing tools, social media platforms, and analytics.
• Proficient in Adobe Suite (Photoshop, Illustrator, InDesign) and Canva.
• Experience with advertising tools like Meta Ads Manager and Google Ads.
• Knowledge of website management and SEO, especially with WordPress.
• Creative and strategic thinker, with the ability to develop innovative strategies.
• Excellent collaboration and project management skills in a fast-paced environment.
• Minimum 2 year of experience in marketing.
• Creativity and commercial awareness.
• Strong organizational and time-management abilities.